Do Popups Work for Increasing List Sign-ups? (and an OptinMonster Review)


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  1. Meg Geddes says:

    Last month I recommended this technology to one of my ecommerce clients, for implementation on their Magento store. Increasing their list is a huge priority for them, and I look forward to being able to play with the various options and A/B testing.

    One of the the things that I’m particularly excited about is having separate pop-ups for different parts of the site – for example, we have a BOGO sale twice a year on certain products, so we can tailor a message to show for anyone in those categories to the effect that newsletter subscribers get first crack at the yearly BOGOs. Looking forward to getting creative with it.

    • “separate pop-ups for different parts of the site”

      Yeah, OptinMonster has that feature and I’m definitely looking forward to playing with it further. :)

  2. Rae,

    1) What are your thoughts on employing popups on a site doing really well in Google organic search results?

    2) You use Aweber. Have you experimented with their popups?

    THANK YOU! A timely Post and VERY helpful!

    • From what I can tell, bounce rate seems unaffected and that would really be my only concern from that perspective. Additionally, I saw no issue with any of the sites I’m using them on and almost all rank well.

      Re aweber, no, I’ve never used their popups.

  3. Syed Balkhi says:

    Hey Rae,

    Syed here, I’m the co-founder of OptinMonster and have enjoyed several of your talks at Affiliate Summit.

    Thanks for sharing your review of OptinMonster, and I’m glad that you like the product.


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