My “Meet the Search Engines” SMX West 2014 Takeaways

SMX West 2014

When I walked into the "Meet the Search Engines" session at SMX, I definitely wasn't planning to "live tweet" it. Typically these sessions consist of Duane Forrester offering up clear directives to rank well in Bing while Matt Cutts gives very vague ...
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How I Create a Strategy for a New Blog or Affiliate Site – Part 2 (Creating Your Sitemap & Wireframe)

the sugarrae sitemap

In part one of this series - identifying the demographic - you got a good handle on who will be reading your blog based on your niche and where you social efforts should have the most impact (#protip - you can begin working on building a social ...
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Google Propaganda, SEO and Why Marketers Need to Wake Up

Angry Penguin

As the entire search world knows, Matt Cutts released a post last week - I'm paraphrasing - warning us that Google now considers "low quality guest posting" to be spam under their guidelines and will begin to take action in accordance with those ...
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The Sugarrae / PushFire 2013 Year in Review & What’s Coming Next

New PushFire offices

2013 was a weird year for me. It was a good year overall - I'm not complaining, LOL. But a lot happened - both personally and professionally for me. If you read me straight up for the wham bam thank you ma'am info, you probably won't be interested in ...
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How I Create a Strategy for a New Blog or Affiliate Site – Part 1 (Identifying the Demographic)

gathering demographic data

In prior posts we've discussed how to come up with a niche idea, how to research a niche before entering it and how to find the best affiliate programs within a niche to promote. Now it's time to build and promote that site, right? Wrong. Now it's ...
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Organize Content Development with the (Free) Editorial Calendar Plugin

add new post screen

I certainly wasn't looking for an editorial calendar for WordPress because it never occurred to me that one would exist. But somehow I stumbled across the WordPress Editorial Calendar Plugin (free). And I'm loving this plugin as an individual ...
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How to Find the Best Affiliate Programs in Your Niche

outdoors category

In my recent post on how to research a niche one of the topics I glazed over was checking for the presence of multiple affiliate programs. Assuming you've found a niche idea that passed the research litmus test (or are already in a niche), it's time ...
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Get More Traffic & Social Shares with the OnePress Social Locker Plugin (a Review)

helper stats

Honestly, I forget where I first encountered what's referred to as a social content locker. I saw it on a blog somewhere and immediately wanted to know how they were doing it. A quick view of the source code led me to the OnePress Social Locker ...
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Tips for Successful Affiliate Program Management

Fight club movie scene

There are of thousands of opinions on how to build a successful affiliate program. The easiest way to sum it up is to say the affiliate manager needs to "Get It". If they don't understand affiliate marketing, the program will never see its full ...
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How to Brainstorm for Profitable Affiliate Niche Ideas

Frustrated and Sad

Figuring out which niche to target is the stumbling point for a lot of wannabe affiliates. As I mentioned in my post on how to research a niche, I've stumbled on some of my niches completely by chance - others I found and targeted. If you're ...
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