More on the Compare People Premium Service

As most of you know, I was quite pissed off to find out that the compare people application over at Facebook was now selling details of the rankings it had promised on the application page would be anonymous.

The nosy as hell whore couldn’t pass up the opportunity to see exactly what the app was “publishing” for premium users before uninstalling the app, and since he’s also busy as hell, he forwarded me all of the the screenshots. Below is a small sampling… please note, in the who he won and lost against, I blurred out the pics and names because, well, I do have a very small heart, very occasionally… tell anyone and die. ;-)

Now, the good news on the comparisons is that while we can see who he won and lost to, he cannot see who was the exact person who made the specific vote for or against him. But, if you think “well, that ends the privacy concerns” – think again.

Above is the “who you should date” screen. Now, I’ve never seen an explanation of what the hell they are using to come up with the answers in this area… Lisa and Alex are both cool and I’m hoping assuming they won’t mind having their very “appropriate pictures” being shown here.

Now, a commenter named Rodney on my blog yesterday accused me of “overreacting” to the whole privacy issue and that asking people to report them wasn’t “valid”. Well, Rodney, here is why you’re dead wrong…

If you notice, I stated at the end of my post on September 7th that I had removed the compare people app from my Facebook profile, after also opting out of being compared. The above screenshots were taken on September 10th, three days after I unequivocally stated my desire to have nothing to do with this app. Notice anything about the above screenshot?

I am listed as his #4 reference. Even though I both opted out of the application and removed it days before these rankings were generated. Yet, I’m still listed in the rankings. They are still utilizing my information after I have specifically requested that they remove me from their application (today I took it a step further and actually blocked the application as well). So, you can claim reporting them isn’t valid, but I’m going to cry bullshit in regards to it.

The screenshots above are of the “true friends” listing (for the record, there I am listed again at #21). My question on references and true friends is how the hell are they being ordered? By percentage of good votes? By sheer number of “good votes” they throw your way? And who the hell decides what a “good answer” is? Granted, if you’re sexier, it’s obviously good, but what about something like “crazier”?

And what if someone is *not* on your “true friends” list? Do you automatically assume you have a knife in your back? Those of you who aren’t listed on his “true friends” screen – how do you like that he may now have reason to think you’ve somehow wronged him or given him the wrong end of the stick when comparing him? I’m saying this to illustrate a point. Got it? Good.

Personally, I’m not fucking happy with Chainn.com (which is listed as being owned by this guy – wonder where Ivko fits in), Ivko or Facebook at this point. When I opt out, I expect you to take me the fuck out. Now, when you opt out of an email list, the person or company behind the email list has ten days to remove you from the list. Is there an equivalent law for applications? If not, I think we’ve hit a timeframe where we need one.

So, if you still have the compare people application installed after reading this post, then I don’t know what the hell to tell you. But, I’d highly recommend removing it and reporting it. Now, Li made a post about the Facebook terms of service and how it applies to third party applications. Yeah yeah – you grant Facebook the right to use anything you post on the site – BUT, take note this very important sentence within granting those rights…

If you choose to remove your User Content, the license granted above will automatically expire, however you acknowledge that the Company may retain archived copies of your User Content.

And I’d highly recommend to Facebook, Chainn.com, Ivko Maksimovic and Nival Ravikant that you remove my ass from your database since I have specifically requested to have my content removed (and showing me on premium results pages certainly is not “archives”)… before I actually get loud about it.

About Rae Hoffman

Rae Hoffman aka "Sugarrae" is an affiliate marketing veteran and the CEO of PushFire, a search marketing agency specializing in SEO audits and link building strategies. She is also the author of the often controversial Sugarrae blog. You can connect with Rae via Twitter, Google+ and Facebook.

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