Starting Your First Email Newsletter

Starting a newsletter

The following is a guest post by the awesome Lynn Terry. Lynn has a ton of experience and solid advice on a topic I don't. Creating a (successful) email newsletter (actually, she has several of them) from the ground up. I asked her to write a post ...
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Thesis Tutorial: Adding the Facebook Like Button to Individual Posts for Dummies

Facebook Like button tutorial

I don't think I've ever claimed to be super technical. To my mom, I'm beyond technical. To my friends, I'm super technical. To programmers, I know enough to be dangerous to myself and their code. ;-) When I first started using the Thesis theme ...
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Adding Custom Default Gravatars to Your Blog


You may have noticed that the default avatar on the Sugarrae blog for folks not registered with Gravatar is not the typical default Gravatars. Instead, it’s a grayed out replica of the bullhorn in the Outspoken logo. Quite a few folks have asked ...
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Thesis Tutorial – Creating Custom Categories

Creating Custom Categories

I get asked at least once per week how I got the custom content on my category pages (you can check out the affiliate marketing category here on Sugarrae or the SEO conference category). The answer are custom category hooks and the instructions for ...
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Thesis Tutorial – Customizing the 404 Page

404 Error

A few weeks ago, I published a Thesis theme tutorial that showed you how to do advanced ad targeting. The tutorial showed you how to assign ads to be different based on the category the posts were filed in, as well as change them on a post by post ...
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Thesis Tutorial – Advanced Ad Targeting

Advanced Ad Targeting

Since my last tutorial explaining the basics of the newly unveiled Thesis hooks was so well received, I thought I'd show you a bit more of how advanced the Thesis theme really is. Not only will I "show" you, but I'll also teach you how to take ...
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Thesis Tutorial – Hooks for Dummies


By now, most people know that I am an evangelist for the Thesis theme and that the Sugarrae site actually runs on the theme. When Chris Pearson announced the newest release of Thesis, it touted a bunch of great new features and fixed most of my ...
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How to Promote a Brand New Blog

Promoting a Blog

During PubCon last week, Vanessa Fox and I managed to sneak away to lunch alone to have some catch up time since both of our schedules are a bit insane. After I calmed down from being attacked by a random sparrow (it was a really, REALLY big ...
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